Wednesday, July 9, 2008

Social Consciousness Lives!

I was just getting settled in to write my most fabulous and insightful review of Pixar's latest film Wall*e, when I happened to come across my new friend and fellow blogger, PR Mama's similar post. What can I say? She just said it better! (bitch)
Therefore, I humbly stand aside and give you this:

Must-see moment: Wall*E meets Saturn’s rings (via L.A. Times)

Dispatch from the Edgewater NJ Multiplex

While Professional Me has been exposed lots to the usually unpleasant inner workings of the entertainment industry, Private Me still finds it possible to watch a movie in open-mouthed, awe-struck, teary-eyed wonder. You know what I’m talking about — the burning of Atlanta in “Gone with the Wind.” The massive Imperial Stardestroyer rumbling like some prehistoric beast into the opening frames of “Star Wars: A New Hope.” Dorothy stepping out of her tornado-tossed house into a vivid Technicolor Oz. Hell, I even go ga-ga watching dead Patrick Swayze push that penny towards Demi Moore’s face, as that one impeccable tear wells and spills down her (as-yet surgically unaltered) cheek…

So add “Wall*E” to my list of wonder-inducing, tear-inspiring movie experiences. Visually stunning, funny, sweet, suspenseful — and all without benefit of much dialogue to speak of, mega A-list celebrity voice performances, Disney Channel hyper-promotion, or Happy Meal trinkets. (Although I will say, my son and I hot-footed it right from the movie theater to the nearest Blockbuster to rent the Nintendo DS version of the “Wall*E” game…so am not completely immune to the siren call of tie-in merchandise…)

And the movie happens to have a message. One that I’m sure some jackass right-of-center pundit will jump on as irresponsibly pushing a liberal eco-nazi agenda on the impressionable minds of today’s moviegoing young (remember all the “Happy Feet” brouhaha?)

Puh-lease. How about this message? Earth is a pretty great place to live. Litter really stinks. It’s easy not to litter, which is one way to keep Earth a pretty great place to live. Easy soundbite for the 5-year old in my house to digest, and pretty non-partisan at that.
For more on “Wall*E” and the marketing (or non-marketing) genius of Disney/Pixar, check out this terrific post from Seth Godin. (Thanks to Jon Cronin for the heads-up.)

Thank you Stephanie!

1 comment :

PR Mama said...

Thanks for the love, Claire! For a truly mindblowing experience, try seeing Wall*E and Wanted in the same weekend...from the sublime to the, uh, insanely violently sublime.